About the Company
FitWell Studio is a rapidly growing fitness and wellness brand based in Austin, Texas. Founded in 2017, the company operates five boutique fitness centers offering HIIT classes, yoga, strength training, and personal coaching. With more than 12,000 active members, FitWell wanted to modernize its digital presence and offer members a frictionless way to book classes, track progress, and stay engaged.
Client Overview
FitWell Studio approached Destro Technologies to develop a fully customized mobile app (iOS & Android) to centralize their member experience. Their old booking system relied on third-party apps that lacked automation, push notifications, and brand consistency. They needed a high-performance app that reflected their brand identity and improved the overall customer journey.
Project Summary
Destro Technologies designed, developed, and deployed a sleek, high-engagement mobile app with online booking, membership management, personalized fitness plans, trainer messaging, and push notifications. It also included a complete analytics dashboard for FitWell’s internal team.
Challenges
- Inconsistent booking experience across the web and third-party tools
- No centralized system for class schedules, reminders, and membership updates
- Low member retention due to limited engagement features
- Manual processes for trainer communication and progress tracking
- Needed a modern app aligned with FitWell’s brand identity
Solution
- Developed a cross-platform mobile app using Flutter for performance and cost efficiency
- Built a class booking system, automated reminders, and waitlist features
- Added trainer chat, progress tracking, and personalized workout recommendations
- Integrated Stripe payments for easy membership renewals
Results
- 38% increase in member retention within the first 90 days
- Class booking time reduced by 70% (from 3–4 minutes to under 30 seconds)
- Push notifications boosted class attendance by 45%
- Over 8,500 monthly active users within the first two months
- Reduced manual front-desk effort by 60% thanks to automation
Our Client Review
“Destro Technologies delivered an exceptional mobile app that has completely transformed how our members interact with FitWell. Bookings are smoother, communication is faster, and engagement is at an all-time high. This app has become a core part of our business.”
Daniel Hayes
Founder & CEO — FitWell Studio