About the Company
GreenLeaf Organics is a Pakistan-based organic skincare and wellness brand founded in 2016. The company produces eco-friendly skincare products made from natural ingredients and sells through both retail and online channels. With a growing customer base and multiple product launches every month, GreenLeaf struggled to maintain consistent engagement across social media platforms.
Client Overview
GreenLeaf partnered with Destro Technologies to automate their social media marketing operations. The objective was to streamline content scheduling, improve audience enggement, and gain actionable insights from campaign performance — all while reducing manual effort.
Project Summary
Destro Technologies developed a custom social media automation dashboard that centralized GreenLeaf’s Facebook, Instagram, and TikTok marketing activities. The system handled automated post scheduling, AI-powered caption generation, and analytics tracking — helping the marketing team focus on creative strategy instead of repetitive tasks.
Challenges
- Posting manually across multiple social platforms
- Inconsistent branding and irregular posting frequency
- Lack of unified analytics to measure performance
- Time-consuming content approvals and scheduling
- Limited automation in engagement (comments, replies, messages)
Solution
- Built a custom automation platform for post scheduling, tracking, and engagement.
- Integrated AI-based caption and hashtag generation for faster content creation.
- Set up auto-reply and message handling for FAQs and order inquiries.
- Connected real-time analytics dashboard for campaign performance and engagement metrics.
- Enabled team collaboration features for approvals and scheduling management.
Results
- 75% reduction in manual posting time.
- Engagement rate increased by 62% within the first 2 months.
- Response time to messages dropped by 80% using automated replies.
- Follower growth improved by 40% across all platforms
- Achieved consistent posting frequency — boosting brand awareness and online visibility.
Our Client Review
“With Destro Technologies’ automation system, our marketing team finally got its time back. Posting, replying, and tracking are now handled automatically — and our social media engagement has never been higher.”
Ayesha Khan
Marketing Director — GreenLeaf Organics